Marginal

Meta, Google and TikTok each take credit for the same sale, so their dashboards can add up to more revenue than your store made. Marginal reads you...

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Store management Operations Analytics

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Meta, Google and TikTok each take credit for the same sale, so their dashboards can add up to more revenue than your store made. Marginal reads you...

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Data last refreshed Oct 20, 2026. Source: Shopify App Store.